We utilise advanced AI-powered text analytics to transform unstructured data into actionable insights, offering a range of services designed to meet the complex needs of modern businesses. Our AI-driven approach delivers faster, more accurate, and cost-effective results compared to traditional manual coding methods, enabling you to unlock the full potential of your data.
We measure the prevalence of identified themes using frequency analysis, helping you understand which topics are most commonly mentioned. This quantitative approach enables you to prioritise actions based on the relative importance of different themes, ensuring that your resources are focused where they can make the greatest impact.
Our AI tools analyse how words are used in relation to each other within your text data. By examining word pairs and associations, we can uncover deeper insights into the context in which specific themes are discussed, revealing connections that might otherwise go unnoticed.
Understanding the emotional tone behind customer feedback is crucial for making informed decisions. Our AI-powered sentiment analysis categorises text data as positive, negative, or neutral, providing you with a clear view of overall sentiment trends. This allows you to monitor customer satisfaction and respond proactively to any emerging issues.
For a comprehensive analysis, we can upload the themes identified through text analytics into SPSS (Statistical Package for the Social Sciences). This enables us to compare these themes with other variables in your dataset, such as demographic information or satisfaction scores, offering deeper insights into the relationships between different factors.
We create word clouds to visually represent the most common words or themes within your text data. These visualisations are an effective way to quickly communicate key findings, making them ideal for presentations and reports.
Our AI technology automatically identifies key themes within large volumes of text data, such as open-ended survey responses or customer reviews. This process allows us to quickly categorise and understand the main topics of interest, providing you with a clear overview of the issues and opportunities that matter most to your audience.
AI-driven text analytics significantly reduces the time required to process and analyse large volumes of text data, delivering insights much faster than manual coding.
AI technology enhances the accuracy of text analysis by consistently applying rules and algorithms, minimising human error and bias.
Automated text analytics is more cost-effective than traditional methods, reducing the need for extensive manual labour and enabling more efficient use of resources.
Our AI tools can handle large datasets with ease, making it possible to analyse vast amounts of text data from multiple sources quickly and efficiently.
AI-powered text analytics can be applied to a wide range of text data, including survey responses, social media comments, customer reviews, and more, providing versatile solutions to meet your specific needs.
To demonstrate the power and precision of our AI-powered text analytics, we’re offering a special opportunity for new clients. Send us up to 1,000 comments or pieces of unstructured text, and we’ll analyse the themes using our advanced AI tools—completely free of charge. This complimentary service will give you a firsthand look at how quickly and accurately we can identify key themes, sentiment, and word associations within your data. Discover the insights hidden in your text and see how our AI-driven approach can transform your market research efforts.
Tracking your brand’s conversations and sentiments is essential for strategic insights. Robust Insight offers advanced text analytics to monitor, interpret, and enhance your brand’s reputation. Contact us to discover how our text analytics solutions can empower your brand and fuel business growth.
